Dolly Chugh is an award-winning, tenured professor at the New York University Stern School of Business. She studies implicit bias and unintentional unethical behavior (“bounded ethicality”). Dolly teaches MBA courses in leadership, management, and negotiations, and is the faculty chair of the LAUNCH Orientation program. She studies socially charged issues like race and gender, and brings these normally undiscussed issues into the MBA classroom. Her goal is to engage business students in important societal issues and to equip them to do the same with others. Dolly writes a monthly column about race, gender, diversity, inclusion, and bias for Forbes.com. Her first book, The Person You Mean to Be: How Good People Fight Bias
(HarperCollins), came out on September 4, 2018.