What 30 years of research have taught us about strengthening willpower.
Think you just don’t have what it takes to resist that chocolate cake? Think again. Studies on delayed gratification, such as Walter Mischel’s legendary “Marshmallow Test,” in which the psychologist challenged children to resist the allure of marshmallows, set off decades of scientific investigation into the mysterious question of self-control.
In this short video, Charles Duhigg, bestselling author of The Power of Habit and Smarter Faster Better, offers a look at what we’ve learned in that time, as well as the essentials for how to strengthen self-control. As thirty years of research reveal, “Willpower isn’t just a skill — it’s a muscle.”